Chapter 370: Promotional video for the Grand Finals
The price of champion’s blade, Jing ruiwen’s skin was 99 Yuan, which meant that for every player who bought the skin, the prize pool of the S1 World Finals of League of Legends would be increased by 50 yuan.
(Players who have bought tickets to the S1 Grand Final will automatically receive this skin.)
Moreover, the most eye-catching spot on the official website of League of Legends would also refresh the changes in the prize pool of the S1 finals in real time.
This news immediately caused a heated discussion among the League of Legends players. Everyone was shocked. Was Chen Mo crazy with such a huge prize money?
There had been many e-sports compet.i.tions in the past, both domestic and foreign, but he had never heard of such a high prize. The highest prize pool was basically a million dollars. As for domestic compet.i.tions, the prize money for the champion was only hundreds of thousands of dollars.
But Chen Mo had raised the total prize pool to seven million dollars?
Moreover, half of the profits from the purchase of champion’s blade, Peregrine ruiwen, would go to the total prize pool. With the current popularity of League of Legends, the income from this would definitely not be small. Although the players couldn’t estimate the exact number, it was definitely not a problem to add on a few hundred thousand dollars.
Not only was this a limited edition skin, but it also came with a limited edition profile picture and profile picture frame from the S1 World Championship. This was a proof of the ident.i.ty of an old player, and it was very memorable.
Many players were impressed by Chen Mo’s generosity, there probably wasn’t anyone else in the country who would dare to do this!
Indeed, Thunderbolt entertainment wasn’t the most profitable company in the country at the moment. There were still established companies like Emperor dynasty entertainment and ZEN Entertainment.
…
However, the difference between Thunderbolt entertainment and these companies was that Chen Mo had the final say here. Chen Mo could spend the money however he wanted, and no one would jump out to object.
If big companies like Emperor dynasty entertainment and ZEN Entertainment wanted to spend that much money on the compet.i.tion, it wasn’t as simple as Lin chaoxu or Liu Yuanfeng. These companies had financial pressure and had to be responsible to all the shareholders. A loss-making business would face great resistance.
So, Chen Mo was the only one in the country who dared to do this.
The huge prize pool instantly attracted the attention of a large number of players, and became the biggest gimmick before the S1 World Finals of League of Legends!
……
A week before the start of the S1 World Championship, the promotional video of the championship was also posted on the home page of the servers, as well as the major video-sharing websites.
Due to the lack of time, the video wasn’t too flashy. It was just a mix of game cinematics and compet.i.tion videos, interspersed with Chen Mo’s speech.
The purpose of the trailer was simple, it was to let the players, especially the overseas players, feel Chen Mo’s determination to promote League of Legends and create a perfect e-sports system.
“League of Legends S1 World Finals is the grandest League of Legends event to date, and it’s expected to be the grandest e-sports compet.i.tion.”
“Professional players from all over the world will gather in Shanghai to compete for the highest prize money in history.”
“Here, I’m going to introduce the first season of League of Legends to you.”
“We’ve provided more than 7 million dollars in prize money for the world Finals, and the prize pool is still expanding. When players buy the champion’s blade, ziraiwen, skin, half of the proceeds will go to the prize pool.”
“The sixteen top teams will compete, but only the top teams will be able to pick up the championship trophy and win the huge prize money.”
“Here, we make a promise to the world’s League of Legends Summoners that League of Legends will become the representative of the strongest e-sports game in the next few years. We can’t wait to know how many Summoners will be watching the S1 World Finals with us.”
“We want the players and the world to see Thunderbolt Entertainment’s determination in promoting e-sports, which is why we’ve invested so much resources into the finals.”
“This year’s League of Legends finals will be different from any e-sports compet.i.tion you’re familiar with. You’ll be able to see the two strongest teams in the world fight against each other.”
“5th of October. We’ll witness it together in Shanghai!”
The video was translated into many languages with subt.i.tles and posted on the local, European, American, Korean, and video websites of various regions.
The main purpose of this video was to let the players, both domestic and foreign, feel the atmosphere of the S1 World Championship.
League of Legends had only been released overseas for more than half a year. Although it had developed well and spread quickly, and the major clubs had set up branches of League of Legends, it was not that popular yet.
As such, Chen Mo decided to save a lot of time for this year’s s1 World Championship. The teams were invited, and the live broadcast was done through the League of Legends app.
Some foreign video websites and live-streaming platforms would also broadcast it, but they could not send a message to every player of League of Legends, so it was not as convenient as watching the game directly on the app.
The video had also successfully raised the antic.i.p.ation of foreign players for the finals, and the S1 World Championship had become a hot topic among players from the European, American, and Korean servers.
“Oh my G.o.d, League of Legends offers a bonus of more than seven million dollars? Isn’t this way more important than any esports compet.i.tion?”
“Has this China Company gone crazy?”
“Obviously, the guy named Silent in the video is the producer and boss of League of Legends. He’s very optimistic about the future of this game. However, I do have to admire his generosity!”
“From the video, that’s true. He actually said that he wanted to make League of Legends the strongest esports representative? What a great goal!”
“I didn’t pay attention to this compet.i.tion at first. I thought it would be a very ordinary compet.i.tion, but this video successfully caught my attention!”
“Indeed, it seems that team tiny is preparing to make it an unprecedented e-sports compet.i.tion. This guy’s ideas are really advanced! It’s a pity that I can’t watch the match live. ”
“I didn’t hear about the ticket sales before?”
“Yes, it’s a pity that the tickets weren’t sold overseas. After all, League of Legends is a game that has only been released for half a year. It can’t cover all aspects yet. ”
“I’m paying more attention to the S1 World Championship this time. I hope the official game of League of Legends can bring us a different e-sports experience!”