Up to this time Frohman had made his English productions in conjunction with the Gattis or George Edwardes at the Adelphi, the Vaudeville, or the Garrick theaters. This would have satisfied most people. But Frohman, who wanted to do things in a big way, naturally desired his own English theater, where he could unfurl his own banner and do as he pleased.
Early in 1897, therefore, he took what was up to that time his biggest English step, for he leased the Duke of York"s Theater for nineteen years. His name went over the doorway and from that time on this theater was the very nerve-center, if not the soul, of Charles Frohman"s English operations. It was one of the best known and the most substantial of British playhouses, located in St. Martin"s Lane, in the very heart of the theatrical district. He took a vast pride in his control of it. He even emblazoned the announcement of his London management on the walls of the Empire on Broadway in New York. In his affections it was in England what the Empire was to him in America. It was destined to be the background of his distinguished artistic endeavors, perhaps the most distinguished.
Charles now embarked on a sea of lavish productions. Typical of his att.i.tude was his employment of the best-known and highest-salaried producer in London. This man was Dion Boucicault, son of the famous playwright of the same name, who was himself a very finished and versatile actor. He gave the Frohman productions a touch of genuine distinction, and his wife, the accomplished Irene Vanbrugh, added much to the attractiveness of the Frohman ventures.
The Frohman sponsorship of the Duke of York"s was celebrated with a magnificent production of Anthony Hope"s "The Adventure of Lady Ursula,"
which had been a success in New York with E. H. Sothern. It ran the entire season. The play was put on in the usual Frohman way, so much so that the British critics said that "the production, from first to last, was correct down to a coat-b.u.t.ton."
Until the end of his life the Duke of York"s Theater had a large place in his heart. At the back of private box F, which was his own box, and which was also used for royalty when it visited the play, was a comfortable retiring-room, charmingly decorated in red. Here Frohman loved to sit and entertain his friends, especially such close intimates as Sir James M. Barrie, Haddon Chambers, Sir Arthur Pinero, Henry Arthur Jones, Michael Morton, and other English playwrights.
These busy days at the Duke of York"s furnished Frohman with many amusing episodes. On one occasion he was caught in the self-operating elevator of the theater and was kept a prisoner in it for over an hour.
His employees were in consternation. When he was finally extricated they began to apologize most profusely.
"Nonsense!" said Frohman. "I am glad I got stuck. It"s the first vacation I have had in two years."
The lobby of the Duke of York"s ill.u.s.trates one of Charles"s distinctive ideas. Instead of ornamenting it with pictures of dead dramatic heroes like Shakespeare and Garrick, he filled it with photographs of his live American stars. The English theater-goers who went there saw huge portraits of Maude Adams, Ethel Barrymore, Marie Doro, John Drew, Otis Skinner, and William Gillette.
On one occasion he was held up at the entrance of the Duke of York"s by a new doorkeeper who asked for his ticket.
"I am Frohman," said the manager.
"Can"t help it, sir; you"ve got to have a ticket."
"You"re quite right," said Frohman, who went to the box-office and bought himself a stall seat. When the house-manager, James W. Matthews, threatened to discharge the doorkeeper, Frohman said:
"Certainly not. The man was obeying orders. If he had done otherwise you should have discharged him."
Frohman so loved the Duke of York"s that he would go back to it and witness the same play twenty times. During his last visit to England, when his right knee was troubling him, he telephoned down one night to have his box reserved. Matthews, to spare him any trouble, had a little platform built so that he would not have to walk up the steps. Two weeks later, Frohman again telephoned that he wanted the box held, and added:
"I am better now. Don"t bother to build a theater for me."
Curiously enough, the first failure that Charles had at the Duke of York"s was "The Christian," which had scored such an enormous success in America. But failure only spurred him on to further efforts. When an English friend condoled with him about his loss on this occasion he said:
"Forget it. Don"t let"s revive the past. Let"s get busy and pulverize the future."
To the average mind the extent of Frohman"s London productions is amazing. When the simple fact is stated that he made one hundred and twenty-five of these, one obtains at a glance the immense scope of the man"s operations there. Many of them stand out brilliantly. Early among them was the Frohman-Belasco presentation of Mrs. Leslie Carter in two of her greatest successes at the Garrick Theater.
The first was "The Heart of Maryland." It was during this engagement that Charles bought the English rights to "Zaza," then a sensational success in Paris. It was his original intention to star Julia Marlowe in this play. When Belasco heard of the play he immediately saw it was an ideal vehicle for Mrs. Carter, and Frohman generously turned it over to him. After its great triumph in the United States, Frohman and Belasco produced "Zaza" in London.
It was a huge success and made the kind of sensation in which Frohman delighted. There was much question as to its propriety, so much so that the Lord Chamberlain himself, who supervised the censorship, came and witnessed the performance. He made no objection, however.
An amusing incident, which shows the extraordinary devotion of Charles Frohman"s friends, occurred on the first night. While attending the rehearsals at the Garrick, Frohman caught cold and went to bed with a slight attack of pneumonia. On the inaugural night he lay bedridden. He was so eager for news of the play that he said to Dillingham:
"Send me all the news you can."
Dillingham organized a bicycle service, and every fifteen minutes sent encouraging and cheering bulletins to Frohman, who was so elated that he was able to emerge from bed the next morning a well man.
Now the interesting thing about this episode is that Dillingham fabricated most of the messages, because, until the end of the play and for several days thereafter, its success was very much in doubt. Indeed, it took more than a week for it to "catch on."
Charles followed up "Zaza" with a superb production of "Madame b.u.t.terfly," in which he used Belasco"s beautiful equipment. This production put the artistic seal on Frohman"s achievement as a London manager. Up to this time there were some who believed that, despite the lavishness of his policy, there was the germ of the commercial in him.
"Madame b.u.t.terfly" removed this, but if there had been any doubt remaining, it would have been wiped out by his exquisite presentation of "The First Born." a.s.sociated with this play is a story that shows Frohman"s dogged determination and resource.
Belasco had made the production of "The First Born" in America in lavish fashion. He brought to it all his love and knowledge of Chinese art.
[Ill.u.s.tration: _EDNA MAY_]
A rival manager, W. A. Brady, wishing to emulate the success of "The First Born," got together a production of "The Cat and the Cherub,"
another Chinese play, and secured time in London, hoping to beat Frohman out. It now became a race between Frohman and Brady for the first presentation in London. Both managers were in America. Brady got his production off first. When Frohman heard of it he said:
"We must be in London first."
"But there are no sailings for a week," said one of his staff.
"Then we will hire a boat," was his retort.
However, there proved to be no need for this enterprise, because a regular sailing developed.
"The Cat and the Cherub" won the race across the Atlantic and was produced first. It took the edge off the novelty of "The First Born,"
which was a failure, but its fine quality gave Charles the premier place as an artistic producer in England, and he never regretted having made the attempt despite the loss.
Frohman became immersed in a mult.i.tude of things. In September, 1901, for example, he was interested in five English playhouses--the Aldwych, the Shaftesbury, the Vaudeville, and the Criterion, as well as the Duke of York"s. He had five different plays going at the same time--"Sherlock Holmes," "Are You a Mason?" "Bluebell in Fairyland," "The Twin Sister,"
and "The Girl from Maxim"s." This situation was typical of his English activities from that time until his death.
The picturesqueness of detail which seemed to mark the beginning of so many of Charles Frohman"s personal and professional friendships attended him in England, as the case of his first experience with Edna May shows.
One hot night late in the summer season of 1900 Frohman was having supper alone on his little private balcony at the Savoy Hotel overlooking the Thames. It was before the Strand wing of the hostelry had been built. As he sat there, clad only in pajamas and smoking a large black cigar, he heard a terrific din on the street below. There was cheering, shouting, and clapping of hands. Summoning a waiter, he asked:
"What"s all that noise about?"
"Oh, it"s only Miss Edna May coming to supper, sir."
"Why all this fuss?" continued Frohman.
"Well, you see, sir," answered the servant, "they are bringing her back in triumph."
When Frohman made investigation he found that the doctors and nurses at the Middles.e.x Hospital in London, where Edna May frequently sang for the patients, had engaged the whole gallery of the Shaftesbury Theater where she was singing in "The American Beauty," and attended in a body. After the play they had surrounded her at the stage entrance, unhitched the horse from her little brougham, and hauled her through the streets to the Savoy.
This episode made a tremendous impression on Frohman. He was always drawn to the people who could create a stir. He had heard that Edna May was nearing the end of her contract with George Lederer, so he entered into negotiations with her, and that autumn she pa.s.sed under his management and remained so until she retired in 1907.
In the case of Edna May there could be no star-making. The spectacular rise of this charming girl from the chorus to the most-talked-of musical comedy role in the English-speaking world--that of the Salvation Army girl in "The Belle of New York"--had given her a great reputation.
Frohman now capitalized that reputation in his usual elaborate fashion.
He first presented Miss May in "The Girl from Up There."