Extraordinary Genius
Chapter 876 - Complain
Lunch wasat a Quanjude brunch near to CCTV. Li Jingwei frowned and asked. "Manager Feng,are we too obvious? They did not win a single bid, and they might suspect."
WuZhiganng laughed. "Manager Li, it"s alright. This is an auction, and our bidsare higher. You two have won enough slots. I must win a few slots later in theafternoon." Wu Zhigang was representing Bing City Pharmaceutical to partic.i.p.atein the auction. But actually, he is here to enjoy himself.
"Our BingCity Machinery Factory has enough slots. Our commercials now are enough to keepour brand position and our target this year is to set up sales points in everyprovince." The Bing City Machinery had already won several slots and it"senough to promote their new vehicles model.
"We stillneed 4 or more slots." Jiang Wanmeng said. The "we" was referring to Wind andRain Electronics, Aiwa Electronics, Wind and Rain Home appliances, Aiwa HomeAppliances, Aiwa Little Tyrant, etc. These few companies had been developingnew products together, and when they have a new product, it will be sold under thesetwo brands.
"Lehahaneeds at least 2 more for our latest product. We don"t mind even if it"s morethan 2 slots." Zhong Qingxian said.
"Don"t beso anxious. Having too many advertising slots is also useless. I still need toprepare two slots for Lenovo. You all might not get more than what you allhave. Anyway, this time I must let them know who is in charge here!" Feng Yusneered. This is China, my home ground!
Theauction continued in the afternoon. Because of the high bids in the morning,the bids in the afternoon increased.
Feng Yuand his men continued to bid like crazy and bid in almost all time slots. Theylook like there were there to buy out everything.
When theauction was over, Motorola, Sony, Nokia, Tongyi, Kang Shifu, Pepsi, etc. hadnot won a single advertis.e.m.e.nt slot.
Therepresentatives from these companies had changed their strategies and increasedtheir bids by 10%. But they still return home empty-handed. It"s not all theslots had increased in prices. Some slots were sold at prices lower than lastyear. But all the slots these companies bid increased by a lot. It"s too weird!
…….
"StationChief, the representatives of some companies, refuse to leave. They insist onmeeting you and Deputy Station Chief Wu cannot stop him." Station Chief Jia"sSecretary rushed into the office.
StationChief Jia slowly replied. "Did they do anything aggressive?"
"They saythey will complain to their emba.s.sy about us discriminating against them." TheSecretary replied.
"Complain?Go ahead. Hmph! We are auctioning the advertis.e.m.e.nt slots, and their bids arelower than others, they still want to win the slots? What? They are foreignersand they think they will get special treatments? They have not attendedauctions before? Don"t they know the highest bidder will in the slots? Theydon"t have money to bid and they still want to complain?" Chief Jia said.
TheSecretary was speechless. Those companies are all multinational companies, andnone of them are poor. How am I supposed to convey your message?"
"Go. Justrepeat what I had just said to them!" Chief Jia was waiting for the detailreport of the auction and was not interested in speaking to those troublemakers.
Deputy Station Chief Wu was trying his best to calm those representatives, but they just refuse toleave. They demand an explanation from the Station Chief on why they did notwin a single slot.
"SecretarySun, where"s Chief?" Deputy Station Chief Wu looked around and did not seeStation Chief. Station Chief Jia wants him to handle these people?
But hecan"t handle them!
"TheStation Chief is busy right now and had asked me to pa.s.s a message to theserepresentatives." Secretary Sun said and walked to the stage. The microphone isstill not removed, and he knocked on it twice.
Everyoneheard the knocking and looked onto the stage. Who is this person? Where is theStation Chief? CCTV wants to appease us by sending someone else? It seems likethey are not taking us seriously. If we don"t complain about our emba.s.sies, youall will not learn this lesson!
"Quiet!What"s the problem now?"
"Who areyou to speak to us this way? We want to complain about the auction. Thisauction is rigged. Call your Station Chief here!" Someone shouted.
"Who saysthis auction is rigged? Where"s the evidence?" Secretary Sun retorted.
"All ofus here had partic.i.p.ated in the auction, and we did not win a single slot! Youare telling me this auction is not rigged?"
SecretarySun replied with disdain. "What a joke! This is a closed bidding auction. Youall had underestimated the price of the slots and put in lower bids. Of course,you all will not win. In your country, j.a.pan, is it the lowest bidder win theauction? The doc.u.ments sent to you all had stated the rules of the auctionclearly. The highest bidder wins!"
Sony"srepresentative was furious. Since when did I say the lowest bidder should winthe slot? But it can"t be that our bids are always 5% lesser than the winningbid. We had bid 50% more than our intended price for some slots, and we stilllost to Aiwa or Wind and Rain by 5%? How can this be possible?
"Thengive us an explanation of why it is always those few companies who had thehighest bids and no j.a.panese won a single slot? This is not fair!" Someoneasked.
"What doyou mean by those few companies? More than 900 companies are partic.i.p.ating inthis auction and only about 200 companies had won advertising slots. Somecompanies had won more slots than the rest and there are a lot of companies whodid not win any slots like you all. Did those companies create trouble like youall? You all had bid for more than 120 slots and 86 companies won those slots.The companies are from the private sector and some are even joint ventures.They are from different industries like food manufacturing, apparel,electronics, furniture, cosmetics, etc. and some of those companies are fromEurope, America, Africa, Asia. Which part is unfair?"
Toprevent unsold slots, CCTV had invited some companies which are close to themto partic.i.p.ate. If there are no bidders for any slots, these companies will bidfor them and then sell it back to CCTV. This year"s advertising slots wereselling well, and these invited companies did not need to bid anything.
AiwaElectronic is also considered one of the Joint venture companies. They do haveshareholders from Hong Kong, and AIWA also owns some of its shares. How can yousay no j.a.panese companies win any bids?"
"We hadmade high bids, why we did not win any slots?"
"Someonehad made higher bids than you all. You all had misjudged your bids, who can youblame?" Secretary Sun said.
DeputyStation Chief Wu added. "That"s right. Our slots are more expensive than lastyear. Just look at the most expensive slot. This year is 330 million comparedto last year"s 67 million."
SecretarySun purposely grumbled loudly. "You all don"t have the money and still want theslots? How did they get to their positions?"
Therepresentatives were furious, but they could not retort.
When therepresentatives were leaving, Secretary Sun said sarcastically. "These peopledon"t even know the rules of an auction and still dare to partic.i.p.ate? Rememberto tell these companies to send smarter representatives next year!"
Sony"s representative turned back and gave Secretary Sun a stare. He sighed and continued his way out, thinking about how he is going to report to his superiors!