Chapter 1499: Clothing Brand Luxury!
Translator: Atlas Studios Editor: Atlas Studios
From Lin Wan’s excited expression, it was obvious that she had finally found her career.
Lin Wan was a complete idealist. Sometimes, she looked forward to the world beyond reality.
To her, games were something she loved. If games could change the world, that would be even more perfect!
Thus, the real estate agent simulator, Safe and Civilized Driving, and the reality service department that Slow Movement Studio and Shang Yang Games had established combined the game with changing reality, making Lin Wan feel that she had found a career suitable to fight for life.
In reality, it would only affect the industries of ordinary people.
Tengda was involved in all three fields except for clothes. Naturally, Lin Wan set the goal of the new game in the field of clothes.
Pei Qian could not help but look serious.
The situation did not sound optimistic!
‘That was because it was quite dangerous to add the performance of VR games in this field.
‘What kind of games could he make in this field? Change the game?
Changing games and VR… That sounded quite reliable!
‘The main reason was that there were already several popular VR games. The sales were very high. At the same time, there were places like VR internet cafes and experience shops like Star Bird Fitness and Fish-Catching Internet Cafe. As a VR equipment, its popularity was already quite high.
At that time, wouldn’t he have to buy one gamer with the Doubt VR gla.s.ses as long as the game was alright?
It would not be bad even if he bought it to fill the game library.
That was because the VR platform was a relatively special platform. If it was a platform like PC or cell phone, there would be too many games. Players would not be able to buy them all. Apart from the particularly outstanding games that would be bought, the other games would only start when there was
a discount and free cell phone.
However, there were fewer VR platform games and Slow Movement Studio had a good reputation in VR games. As long as the game was not done badly, the sales volume would definitely not be low.
The situation was dire, but… it did not matter. He just had to counterattack.
Pei Qian nodded slightly. “Have you thought about what to do?”
Cai Jiadong was a little ashamed as he said, “This… Until now, we have only discussed a rough prototype.”
“Our idea is to create a VR game.”
“As for the characters, we’ll use a more cartoonish style to make some cute girls with 2D. That’s because the resolution of the VR gla.s.ses is relatively low. The realistic style will still have a certain particle sense. If we make a cartoon version, it will not only be able to adapt to the players’ taste, but it can
also improve the quality of the painting on the senses.”
“As for the basic gameplay of the game, it is to change and match it. The winning point of the game can be considered the path of free body and clothing payment.”
“After that, we used the AI technology of the Nag artificial intelligence laboratory to make this girl like the girl in the Fitness Battle. She would be livelier and have a clearer character. Then, we would add some unique character according to the players’ interaction.”
“For example, if the player wants to nurture her into a mature lady, she would become more knowledgeable; if she was nurtured into a domineering female President, she would become more independent; if she could also have a gentle and virtuous maid outfit, a tsundere cat costume, and other general
knowledge.”
“In short, it’s a game of nurturing and matching.”
“Logically speaking, this should be considered a more mature gameplay. The effect should not be bad. However… some people objected, mainly because there did not seem to be a bright feeling in doing this. It seemed too conservative compared to the game that you led previously, Boss Pei.”
Pei Qian could not help but praise these people. “Well said!”
“That’s indeed the case. This design plan is too conservative and not novel enough!”
That said, Pei Qian secretly wiped his sweat.
Good lord, wouldn’t the homebodies go crazy if they really followed this design?
I don’t have to say much about how attractive the lady in the two-dimensional world is, right?
Of course, after playing VR games, they would not be paper cutouts, but 3D paper cutouts. However, so what? Some 3D paper cutouts had already appeared in the market. The response was very enthusiastic.
Back then, Fitness Battle became popular because the characters inside made players unable to stop themselves.
Pei Qian had no doubt that LPs would spend 24 hours learning how to fit in the game.
If the paper figure characters inside learned how to act cute through Al, learn how to dance, learn how to do gymnastics and yoga, then the LPs would have even more things to learn. They would probably want to wear it directly into a second dimension.
Pei Qian could not allow that!
The thought of such a high chance of making money made Pei Qian panic. He had to think of a way to lead it astray!
He cleared his throat and said, “On one hand, the design plan is not very novel. On the other hand, this game is not related to the real world!”
“For example, the real estate agent simulator and Safe and Civilized Driving have actually produced excellent linked effects with reality. This is the direction that Slow Movement Studio wants to pursue.”
“This game doesn’t seem to have such a trend.”
Cai Jiadong cleared his throat. “Ahem, Boss Pei, there’s still a little. We’re considering to link it to some clothing brands in reality and display their latest trend clothes in the game or post their joint clothing.”
Pei Qian immediately shook his head. “Of course not!”
Pei Qian could not remain calm when he heard that they were working with real-life clothing manufacturers to create a joint model in the game.
Do you know how much that would cost?
This game was already making a lot of money to begin with. If it was doubled like this, he would probably make a lot of money.
Pei Qian cleared his throat and said, “Isn’t that equivalent to advertising for those clothing companies in the game? This link with reality is too superficial. It won’t work at all!”
Lin Wan nodded in agreement. “That’s right. This kind of linkage is the most superficial. It’s actually equivalent to using games to advertise. The real service department has no s.p.a.ce to play. It can’t affect reality at all and improve people’s living standards.”
“Boss Pei, do you have any good ideas?”
Pei Qian sn.i.g.g.e.red. “I have some ideas.”
In fact, he had not had any ideas at first. However, once he was stimulated by the designers of Slow Movement Studio, he immediately had an idea.
After some consideration, he said, “I think we cannot use a joint model to work with other clothing brands.”
“That’s because many foreign clothing brands have extremely high prices. If we create a joint model, the premium would be even higher. Wouldn’t we be equivalent to bluffing our players and fans to pay an IQ tax? That’s definitely not appropriate!”
“[ think we can set up our own clothing brand and look for a reliable factory to link with the game.”
Cai Jiadong was stunned. “Create our own clothing brand? That seems a little big. What’s more, we don’t have a ready-made brand to use?”
“We have to at least leave an impression on the clothing brands.”
Pei Qian sn.i.g.g.e.red inwardly. That was because it was not easy to get started!
However, Cai Jiadong was right. There had to be a definite brand.
Even if Pei Qian did not design it now, Slow Movement Studio would definitely spend a huge sum of money to find someone to design it. The brand that they designed might become popular?
Thus, Pei Qian thought of a plan.
He thought of a ready-made brand that could be used.
This brand could not only shut Cai Jiadong up, but it could also cut off the possibility of Slow Movement Studio looking for outstanding designers to become popular!
Pei Qian said, “Who said that we don’t have a ready-made clothing brand to use?”
“Isn’t the luxury brand in Struggle ready-made? The two capital ‘L’s as the logo are beautifully designed and deeply popular.”
Cai Jiadong’s mouth opened slightly in shock.
That expression said, Boss Pei, are you joking?
Don’t bully me, you think I haven’t played Struggle before!
Struggle was indeed a more well-known brand because Struggle was rather popular. There were many players and cloud players and there were a large number of second and third creation videos. Moreover, there was only one brand in the game.
It could be said that the better-looking clothes, bag, belt, accessories, and so on in the game were all luxury.
This brand was even closely related to the rich and poor. How could it not be famous?
However, the problem was that its positioning in the game was a standard IQ tax brand. It represented consumerism and moneyism. It was the sickle of the rich harvesting the wealth of the poor. It was the target of ridicule in the game!
It was very famous, but the impression that it left on players was completely different!
Once they saw this sign, would gamers think about the rich who jumped off the building? Would they think about the poor who went home late at night to talk to their children?
Emm.
He felt that something was amiss, but he could not find a reason to refute.
Pei Qian continued, “The style has to be realistic. Just use the model of the Real Estate Agent Simulator. However, you have to make the face more detailed. You can even allow you to completely create a face and figure that is 90% similar to reality.”
“It definitely looks worse than the cartoonish style in the VR gla.s.ses. However, it doesn’t matter. It shouldn’t be a big deal.”
“It looks like nurturing. Change. I think these gameplay are relatively old-fas.h.i.+oned. The core gameplay definitely cannot be this. There’s nothing new. Even if we want to do it, it will only be after the game is released. We cannot focus on this in the first version.”
“The core gameplay… why don’t we design clothes!”
“Players can freely design their costumes and try them on.”
“It’s not as exciting as dressing up as a female!”
Cai Jiadong nodded in realization. “Oh! Then can we consider working with some famous designers and let them join our game to become official designers and design some outstanding works for our brand…”
Pei Qian quickly motioned for him to stop. “No, no, no! That won’t do!”
“Then what’s the difference between us and the other brands?”
“We should let go of this authority so that everyone can design as they wis.h.!.+”
“In order to prevent outstanding designers from interfering with ordinary people, we should also say ‘no’ to them and not give them any preferential treatment. We should throw them into the ordinary people and let their works compete with ordinary people’s works.”
“Only those who can mate it out of the qualifiers can be considered to be capable. If they can’t, it means that these so-called ‘outstanding designers’ only look good and don’t have real skills!”