Chapter 1158: Pulling Out A Few Gold Leaves
Translator: Atlas Studios Editor: Atlas Studios
After this spread, it would cover an extremely wide group of players.
One thousand lucky winners would split 10 million yuan;
There would be a total of 100,000 yuan for level one lucky players. Each person would obtain 300 yuan in coupons, totalling 30 million yuan in coupons.
There would be a total of one million level two lucky players. Each person would get 100 yuan in coupons, totalling 100 million yuan in coupons.
There were a total of 10 million yuan for level-three lucky players. Eachtotalling 30 million yuan in coupons, which was a total of 250 million yuan in vouchers.
The coupons that he distributed would be close to 400 million yuan in total. In addition, there would be 10 million yuan in cash.
.
Ten million yuan might not be able to cover all gamers because the daily active players exceeded 10 million. That meant that monthly active players were close to 30 million. There would be more gamers if he were to add in players who did not play for more than a month after registering.
Those who had not played the game would definitely play it to partic.i.p.ate in this event if they heard of it.
Thus, the number of players who would benefit in the end would probably be one-fifth or even less.
This ratio was not bad.
These coupons would not directly spend the money that GOG earned. After all, the skins in the game were all virtual products. There would be no follow-up costs after they were developed.
If it was a physical product that was being distributed this way, the system would definitely not approve it because it could go bankrupt in minutes.
Players might not buy these skins even if they did not give them away. Thus, they could not use this number to measure the money that Tengda had actually spent.
However, no matter what, this event would definitely dispel gamers’ enthusiasm to buy skins. Since they had given it away for free, they could get the skins they wanted. Who would still spend money on it?
GOG’s income would definitely plummet at this stage. It might even last until next month.
Pei Qian could not wish for anything more.
The less he earned, the better before the end of this cycle!
The less money he earned, the easier it would be to incur losses during settlement.
Pei Qian did a final check and felt that this plan was not bad.
In any case, the System had allowed it and the money had been distributed. If he could incur losses during this cycle, there would be no problem.
Pei Qian handed this plan to Min Jingchao after the plan was done. He asked him to inform the operators of the other servers around the world as soon as possible and post an announcement to warm up as soon as possible. He asked the players to quickly add each other as friends and prepare themselves. They had to finish the event before the end of this month!
…
…
July 25th, Wednesday…
In Shanghai…
Zhao Xuming waited expectantly at the airport.
Zhao Xuming immediately went up to Eric when he saw his familiar figure.
“Welcome back!”
Zhao Xuming was overjoyed when he heard that Eric was about to return to Shanghai.
Fortunately, IOI’s local server did not change its person-in-charge!
Zhao Xuming was very satisfied with Eric as his boss after working with him for so long even though he had some conflicts with Eric in the beginning.
Eric was willing to take the blame after all. He would never push the blame to his subordinates!
This also meant that Zhao Xuming’s position was stable. Everything was Eric’s fault. He would also share the credits with him. How satisfying.
Zhao Xuming was quite worried about Eric leaving this time. What if Dayak Corporation changed its person-in-charge?
Now, it looked like he could finally relax.
Nothing had changed!
However, Eric did not bother, instead, he said, “Boss Zhao, get in the car.”
Eric had obviously taken the first cla.s.s. He had slept very comfortably on the way here. His suit was neat and he was in good spirits.
However, he did not look happy.
Eric sighed slightly before Zhao Xuming could ask. “Boss Zhao, I might have returned to continue being the person-in-charge of the China region, but I’m afraid It will be… completely different from before.”
Zhao Xuming was shocked. “What do you mean?”
Eric took out his cell phone from his pocket. “This is the event that IOI will be launching globally in the next month.”
“The update package and activities have been completed. They can be released after the update.”
Zhao Xuming took the cell phone in confusion.
The local server did not have much say in the specific design and operations of IOI. Previously, Eric could talk to Finger Games. During the time that Eric left, Zhao Xuming had basically broken off contact with the upper echelons of Finger Games.
Apart from some normal handover of daily work, there was no communication. He knew nothing about the updates.
The doc.u.ment on the cell phone was the summary of the next stage of IOI’s global operations.
New heroes would be awarded liver tokens, and a portion of the tokens would be given to players when they spent money.
The new series of skins contained a few popular heroes with good looks. The price of the skins would be 30% higher than the original high-end skins. They could be sold at a 90% discount if they bought them.
There were new additions such as rims, avatars, towing special effects, teleporting back to the city special effects. They could not be purchased directly and required activities. However, if they wanted to obtain them quickly during the activities, they had to pay money.
There was a lucky draw event. The skin would be randomly selected. The price of a single skin would be much lower than the price of the skin. However, other rewards such as fragments, coins, expressions, and so on could also be drawn during the lucky draw. There would be additional rewards after a certain number of lucky draws.
Basically, there were similar changes.
Zhao Xuming was dumbfounded. “This…”
The content of the event was more complicated and not all of it was about paywalls. However, one only had to scan it to know that this event was obviously prioritizing earning money.
New heroes would no longer be unlocked directly. Instead, they would have to spend money to obtain them. If they wanted to obtain them as soon as possible, they would have to spend money. The price of new skins would also be higher than the original price of skins.
The new skin looked cooler with special effects, but the increase in price was obviously worth in-depth interpretation.
On the surface, a 30% increase in the price of the new skin did not seem like a huge increase in price. That was because IOI had been competing with GOG and the skin had been forced to be about GOG’s level.
What’s more, the new heroes had rich mechanisms, so they had to unlock the event. The new skin was even cooler than the original high-end skin. It was more expensive. These seemed to be understandable.
However, this was a signal. A test.
Players might curse at the beginning, but as long as most players gradually accept this setting, they could continue to add special effects to the new skin in the future. They would make it more detailed and sell it at a higher price.
Let the previously priced too-low skins gradually return to the “reasonable level” that Dayak Corporation thought.
Dayak Corporation’s goal was obviously to gradually increase profits and change the pricing strategy that gamers were already used to.
If he continued digging deeper, Dayak Corporation would not want to fight a price war with Tengda.
In the future, if GOG wanted to burn money, it would. If it wanted to reduce the price, it would. Do your own activities. We’ll earn our money. We won’t follow!
Of course, this behavior was still rather restrained. It did not immediately increase the price of the skin, nor did it produce many heavy paywalls. Players’ reactions would be smaller if they took it one step at a time.
This meant that Dayak Corporation still thought highly of IOI, the money tree. They did not want to pull it up by the roots. Instead, they were trying to pull out a few golden leaves.
Zhao Xuming also understood what Eric meant.
Eric might have returned and continued to be the person-in-charge of IOI’s China region but he obviously did not have as much autonomy as before. In the future, he would only be a tool that would unconditionally cooperate with Dayak Corporation to make money. He could only cooperate with these paywalls. It was absolutely impossible for him to take the initiative to fight Tengda.
He would not be given the resources.
Eric’s performance as the person-in-charge of the China region was really difficult to satisfy Dayak Corporation and Finger Games. Logically speaking, he should have been replaced.
However, Eric was a member of Dayak Corporation after all. Dayak Corporation needed to hold IOI in their hands more firmly. Thus, they had to surpa.s.s the upper echelons of Finger Games and carry out some ‘micromanagement. It was in Dayak Corporation’s interest for Eric to continue being the person in charge.
Zhao Xuming sighed and said, “After this version update, we will probably be scolded by the players.”
“Sigh, it’s all Tengda’s fault!”
Originally, IOI’s prospects should have been bright.
Wasn’t it normal for a skin to be sold for 30 yuan, 50 yuan, or even 100 yuan?
Wasn’t it normal and logical for heroes to be bought?
According to the original charging standards, IOI could have grown into a behemoth with annual revenue of more than a billion US dollars and become the ruler of MOBA games.
However, he did not expect GOG to appear out of nowhere.
They had forcefully reduced the price of skins to a cabbage price with a posture of heaven and earth sharing life and suffering losses.
Finger Games was helpless. The market was being s.n.a.t.c.hed up too badly. They could only lower their prices.
It would be difficult for the price to rise again after it had been reduced.
Eric and Zhao Xuming should have been making use of IOI’s east wind to lie down and earn money. Why would they be as embarra.s.sed as they were now?
Eric did not have much of an expression. “We’ll just do as instructed.”
The upper echelons of Dayak Corporation had already decided on something. There was no way they would change it.
Thus, no matter how they complained, it would not affect what IOI would do in the future.
Zhao Xuming nodded slightly. He knew this very well.
“However, on the bright side, with IOI’s huge size, this bit of criticism would not hurt your nerves and bones.”
“What’s more, it’s indeed beneficial to greatly increase revenue. The bonuses would definitely be higher if the camp were to be harvested.”
“What’s more, Tengda has already organized two consecutive activities in the past two months. First, it’s the 515 Game Festival, and then it’s the summer promotion event. Such dense activities can’t last forever. There shouldn’t be any major movements within two months.”
“It should be safer to release new heroes and skins at this juncture.”
Zhao Xuming had one advantage: he was more optimistic and adaptable.
On top of that, he was not very loyal. He could only survive in a large company like Long Yu Corporation.
The person in charge of Finger Games has changed several times in China. His strategy had also changed several times. He was the only one in charge of Long Yu Corporation. It was obvious that Zhao Xuming was still very capable.
Eric was silent for a moment and said, “With my understanding of Boss Pei…”
“I don’t think that it will be that simple.”