Chapter 1274: Suffering Travels Publicity
Previously when they were at Long Yu Corporation, the ending would often be difficult to clean up once Eric and Zhao Xuming had any difference in opinions.
That was because there was no authoritative arbitrator.
They were already the highest person-in-charge of IOI’s domestic server. If there were any opinions, they could only get the upper echelons of Long Yu Corporation and Finger Games to mediate.
However, the upper echelons rarely interacted with the specific business below. How could they understand the specific situation here? They could only try to smooth things over and punish both parties equally without considering guilt.
Thus, once there was a disagreement, the most likely outcome would be internal strife and wasting time on meaningless communication.
However, things were different in Tengda.
It would be easy if their plans were to differ. Look for Boss Pei!
Boss Pei only needed a minute to judge who was right and who was wrong. What’s more, the wrong side would definitely not be indignant.
Under such circ.u.mstances, it would not be appropriate to use the previous cooperation model.
There was a limit to a person’s ability. It was a waste for Zhao Xuming to be his a.s.sistant.
Boss Pei pointed out their positions as a reminder.
Eric was in charge of overseas business while Zhao Xuming was in charge of domestic business. Since the situation of the different servers was different, the two of them should deepen their respective fields.
At the same time, Zhao Xuming should take the initiative to be in charge of some activities. The two of them had to cooperate more naturally.
What if their plans clashed?
With Boss Pei around, there was no need to worry about internal strife.
Eric suddenly felt that Boss Pei lived up to his reputation.
He had long heard that Boss Pei was good at discovering problems in success and remaining optimistic in failure. Now, it seems to be true!
He pointed out the crux of the problem in a few sentences.
Eric and Zhao Xuming had different thoughts, but they were all sincerely convinced by Boss Pei. It was meaningless to make such an arrangement.
Eric did not feel that his position had been challenged. Instead, he felt that he could heave a sigh of relief and put most of his energy into the international server.
Zhao Xuming understood after hearing Eric’s explanation.
“I see.”
“Sigh, there’s really no other way…”
Zhao Xuming knew that it was probably impossible to muddle through.
Boss Pei had a keen eye. He could not be muddled. The plan this time was so successful, but Boss Pei pointed out his problem mercilessly. He had to make some changes.
Fortunately, this was Tengda, not Long Yu Corporation.
He heard that Boss Pei was very tolerant of employees who made mistakes in Tengda. What’s more, with Boss Pei watching over them, employees rarely had the chance to make mistakes. After all, everything had been planned by Boss Pei. Most of the plans could be said to be without mishaps.
Zhao Xuming sighed and helplessly thought about his first plan to reach Tengda.
Fortunately, the opponent was a very familiar IOI. He would be more ruthless and leave a good impression on Boss Pei. It should be easier to deal with him in the future.
…
Meng Chang arrived not long after Pei Qian returned to his office.
“Boss Pei, this is the promotional video for Suffering Travels. Please take a look.” Meng Chang handed his cell phone over.
Pei Qian took the cell phone and asked casually, “How’s Suffering Travels? Are the people-in-charge adjusting well?”
Meng Chang was silent for a moment. “Those who hear about it will be sad, and those who see it will shed tears…”
“I watched the doc.u.mentary over there and watched them suffer. I feel like I’m experiencing it for myself.”
“I can’t imagine what it would be like to experience it for myself.”
Pei Qian smiled slightly and thought to himself, Meng Chang, you don’t have to suffer now. What’s more, I hope that such a day will never come.
That was because it would mean that his good brother would leave him…
Meng Chang added, “What’s more, these people in charge seem to be deliberately acting badly in front of the camera. Perhaps they want to arouse sympathy and be relieved as soon as possible.”
“Oh?” Pei Qian raised his eyebrows.
You’re worrying for nothing, then.
The more miserable you all appear, the more meaningful Suffering Travels would be!
If all of you were willing to endure hards.h.i.+ps and feel the joy of suffering, I would have to think about whether I should let you come back as soon as possible.
Pei Qian asked, “How did you do it?”
Meng Chang: “Of course it’s a normal doc.u.mentary that is true to the last bit. Whether they acted or not, the suffering is real.”
“The publicity plan this time is divided into two parts.”
“The first part is the current promotional video. It will only be a few minutes. If there are no problems, it will be released today.”
“The second part is a relatively long doc.u.mentary. It will be about 30 minutes to an hour. It will record the content of the trip in detail. It will be released two or three days after the promotional video is released. It has not been edited yet.”
Pei Qian nodded. “Remember the final goal of your publicity plan.”
This was to remind Meng Chang that the final goal of the publicity plan was to spend a lot of money and achieve a negative publicity effect. He had to think carefully and not let the commission disappear.
Meng Chang guaranteed confidence. “Don’t worry, Boss Pei. I’ve thought about the plan this time.”
Final goal?
Of course, the final goal was to show everyone the suffering side of Suffering Travels in the short term. It would dissuade most people who wanted to partic.i.p.ate. However, in the long term, everyone would realize the value of Suffering Travels!
Meng Chang had long understood this point without Boss Pei explaining it.
Pei Qian opened the video and watched the promotional video this time.
The content of the video itself was more conventional. It could basically be divided into two types of scenes: one was aerial shots or beautiful scenery shot from various angles, and the other was scenes of everyone climbing rocks, descending quickly, surviving in the wild, and so on.
The melody in the background was relatively faint, but it was not very artistic. Instead, it was a little pa.s.sionate.
Accompanying these images was a male voice reciting the voice-over.
“There are many experiences in life that you have not experienced before. Places that you have not been to, they are waiting for you, regardless of whether you can see them or not.”
“You can travel many times. There can be many types of beautiful places. When they meet you, they will become unique.”
“Don’t let the smoke and fire of life turn you into a mediocre person. Travel is not for beautiful scenery and encounters, but to use fatigue to get rid of the trivialities of life.”
“Don’t forget what you promised to do. You have to go far away and experience the beauty.”
“In the jungle, in the wilderness, in the bitterness of suffering, let go of the heart bound by the steel jungle, and search for the true meaning of life.”
“In the bitterness of the journey, meet the soulmate that accompanies you throughout the entire journey.”
“Suffering travels bring you to use your soul to see the distance.”
The voice-over was more positive, making people feel impa.s.sioned. There was a little bewitching in the voice as if it was tempting the audience to travel immediately.
Of course, these were only the more representative few sentences in the video. In fact, for a promotional video that lasted a few minutes, the synopsis would not only have a few sentences. However, the overall style was consistent and had the same meaning.
Pei Qian could not help but frown after watching the promotional video.
Erm…
He looked up at Meng Chang. “Are you sure this will work?”
It seemed like a normal promotional video from all aspects.
The content of the video was a beautiful aerial shot. Shennongjia itself was a scenic spot. It was not difficult to find some nice scenery.
When everyone was climbing rocks, descending, and surviving in the wild, they had all the equipment on them. What’s more, this scene would naturally give people a feeling of hot-bloodedness and motivation.
What’s more, from the proposal of the promotional video, it looked quite positive. It had completely beautified Suffering Travels as a form of challenge.
Meng Chang, are you sure you can get a commission if this film were to be broadcast?
Pei Qian was quite doubtful about this.
Meng Chang smiled. “Boss Pei, you don’t know. There’s a deeper meaning to this video.”
“First of all, I did not choose to use a more cultured female voice as a voice-over. Instead, I chose a male voice that was relatively filled with yang energy. What’s more, I added words like ‘suffering’ in the doc.u.ment. That was to dissuade ordinary tourists as much as possible, especially cultured female tourists.”
“That way, the only people who would be attracted by this promotional video would be hardcore tourists with a challenging spirit and a natural compatibility with the characteristics of suffering travel.”
“Secondly, this promotional video is only the first step.”
“Next is the doc.u.mentary. The doc.u.mentary can show the audience a more realistic situation.”
“Further down the road, our official website will also announce the price of a trip…”
Pei Qian immediately understood after hearing Meng Chang’s explanation.
So that was why!
This set was obviously a multiple screening.
First, he had to promote the concept of ‘suffering’ to filter out ordinary tourists.
He would emphasize suffering in the promotional video so that most people would know what it meant to suffer.
Of course, he could not rule out the possibility that some people suddenly became m.a.s.o.c.h.i.s.tic and insisted on coming when they heard that they were suffering.
At that time, they had to use the real situation of the doc.u.mentary to show the most realistic side of the Suffering Travels in front of them. They had to use the cruel reality to break their beautiful fantasies.
Basically, tourists who were curious and observing would retreat after this screening. Only tourists who were truly determined, determined, and pa.s.sionate about such a high-difficulty challenge would remain.
At that moment, he had one last trump card: the price!
The last group of people would be dissuaded at this price.
It was not that they could not afford the money. The key was if a person had determination, perseverance, and initiative, why would he want to follow a team?
He could also organize a few friends and plan his own route. He could use very little money to achieve his goal of challenging himself.
In fact, after the price was released, the original content of the promotional video would arouse everyone’s disgust. After all, many people naturally hated the artistic saying and thought that it was a scam.
Some products were priced differently: the rich could not use them, and the poor could not afford them.
On the other hand, the positioning of Suffering Travels was more or less the same. After screening here and there, only a small group of people remained.
These people were obviously not enough to support the huge expenses of suffering travel.
Pei Qian was overjoyed.
This Meng Chang was good. He was improving rapidly!
This way of thinking is becoming closer and closer to mine!