Chapter 1520: The Birth Of The “The Person-In-Charge’s Words” Schedule
Translator: Atlas Studios Editor: Atlas Studios
In the afternoon, Fish-Catching Take-Out Shop Number One, which was the location of Fish-Catching Take-Out’s Gourmet Laboratory.
Rui Yuchen was dressed in a fitting casual suit with a microphone on his chest. He was seriously familiarizing himself with the speech later on.
The script he was going to write was very long. Fortunately, there was a teleprompter.
Meng Chang told him some things to take note of while he was at the side. There were also many staff adjusting the positioning, focus, light, and so on.
The entire Fish-Catching Take-Out’s Shop Number One was temporarily closed. It would only be opened again after filming was completed.
Many customers gathered at the entrance and looked curiously.
To Rui Yuchen, this scene was a little familiar. When Fish-Catching Take-Out first introduced a batch of kitchen waste processors, they had been interviewed by the television station here. At this moment, it was as if everything had changed.
It was a pity that Boss Pei was present previously. This time, Boss Pei was in seclusion.
He felt that something was missing without Boss Pei’s attention.
Meng Chang made an “OK” gesture with his hand. “If there are no problems, we can officially film.”
The person-in-charge’s words had decided on this segment together.
Previously, everyone had been brainstorming in the group chat with the person-in-charge, thinking about how to win this public opinion battle.
At first, they thought of some fancy methods, such as filming promotional videos. However, someone quickly suggested: What was the point of doing those tricks? When dealing with such enemies, they should not talk about morals. They should just flip the table like Lu Mingliang!
He would hit the other party’s most painful weakness!
The other people in charge thought about it and realized that it made sense!
‘Why the fancy ones?
If it was a compet.i.tion between other companies, it was indeed very ethical because everyone had the same earning model. If it was really revealed, it would be equivalent to destroying the rice bowl of the entire industry. They would not be able to obtain any benefits, so they were very restrained.
They would only tear each other’s pants off if two large companies in different fields became popular.
However, at this point, it often would not cause much damage. That was because such large companies were more or less a little unclean. They would expose each other’s past. It looked more like a dog-eat-dog compet.i.tion among the audience.
Tengda was different.
Tengda’s biggest advantage was that its business model was completely different from these companies. Its reputation and social responsibility in the customers were also worlds apart from other companies!
Lu Mingliang dissed Nie Yunsheng of Shengyun Corporation in the live-stream. He had proven that this was an indestructible weapon.
As long as it was used well, it would definitely be invincible!
Since that was the case, what was there to talk about? They would just charge forward and do it. The various departments could just repeat what Lu Mingliang had done!
Thus, the person-in-charge’s segment was born.
To put it bluntly, it was the various department heads taking turns to dismantle the business patterns in their own department and a.n.a.lyze the business models of these companies in the outside world and the difference between Tengda. Then, they would attack this business model!
However, the people in charge struggled with who should film this segment.
Fei Huang Works.p.a.ce might be very professional but they still had Boss Pei’s task after all. They had to invest all their energy into preparing for the movie.
On further thought, he could only look for the advertising and marketing department. After all, Meng Chang had made so many successful publicity plans previously and was deeply trusted by Boss Pei.
Meng Chang agreed readily even though he had a publicity task this month.
That was because he felt that it would not take much effort to film the segment “The person-in-charge said”. He was just using his own experience to guide the people in charge. It was similar to the difficulty of the UP Master filming a video.
As for the publicity plan, it could be planned at the same time without any delay on both sides.
What’s more, this “person-in-charge said” segment was obviously very important to Tengda’s future development. Meng Chang was also the person-in-charge of Tengda. How could he stand by and do nothing?
It was important to work quickly. Meng Chang had already finished filming the first episode of “The person-in-charge’s words”. That was the episode where Guo Licheng compared Deposit Fitness with Haoxiu Gym.
It was very successful from the response online!
Netizens were very happy to see such a straightforward action.
The key was that Haoxiu Gym could not refute at all. He could only take the beating pa.s.sively!
Therefore, Meng Chang felt that he had to work harder. He would choose Fish-Catching Take-Out for the next episode of “The person-in-charge’s words”. The target of his attack would naturally be Fish-Catching Take-Out!
Home Take-Out was a new take-out platform. It was mainly to integrate the current market resources and provide take-out services for customers… Of course, to put it bluntly, it was still a platform.
However, the current volume of take-out was not particularly large. It was far from forming a complete market monopoly. There were many other platforms competing with it, so it was still in the stage of burning money and huge subsidies.
Home Take-Out was different from Haoxiu Gym. It was a relatively tricky enemy.
That was because even if the gym was a chain store, it was still a physical industry. It was expanding very slowly and the profit margin was too low. It was basically impossible to obtain the favor of large capital. Haoxiu Gym was pulled into the anti-Tengda Alliance purely because this alliance had to find
the industries of Deposit Fitness. It could be said to be pulled over to make up the numbers.
On the other hand, Home Take-Out was different. It was the same as Home Corporation. It was a standard internet company that made platforms!
There might be other take-out platforms competing with it but these posed no threat in the eyes of home take-out.
That was because everyone’s business model was the same.
Under such circ.u.mstances, which food delivery platform would win in the end? They were not competing in ability and standards, but capital.
So what if a certain platform was temporarily more technical and the software was more useful? There were many large investment companies behind Home Take-Out. They had a lot of money to burn. They could directly spend a huge amount of subsidies and firmly grasp the merchants and customers in
their hands.
What’s more, money meant that they could poach people, be it outstanding product managers, programmers, or express deliverymen.
The technical gap was not a problem at all.
Therefore, the take-out platforms did not bother about the other take-out platforms at all with such strong resources.
Some people might ask, what if other large capital entered and supported other food delivery platforms?
That did not matter.
That was because even if he lost, his compet.i.tors would probably spend a lot of money to acquire it and work hard to swallow up the entire market. At that time, Home Take-Out would sell itself and make a lot of money.
Whoever lost would win. It was just a matter of how much they earned. At the end of the day, they would still earn.
However, Fish-Catching Take-Out had always regarded Fish-Catching Take-Out as the biggest threat because Fish-Catching Take-Out was completely different from those takeaways!
The other take-out software were all on platforms. The ones who really cooked were various restaurants and restaurants in the city, and the delivery men were the delivery men. The task of these platforms was to develop and maintain the application to establish channels between restaurants, delivery
men, and customers.
On the other hand, Fish-Catching Take-Out was different. It had shops that competed with take-out platforms and restaurants.
Therefore, his foundation was very solid!
With Fish-Catching Take-Out around, it would be difficult for Home Take-Out to achieve a monopoly position no matter how much money it burned.
Thus, like Home Corporation and Shengyun Express, Home Take-Out was a tough nut to crack in the alliance. That was because their motivation to oppose Tengda was strong enough and their strength was strong enough.
The video against Haoxiu Gym had been a huge success and caused a huge reaction. This was good news for the people in charge. They had won.
Therefore, he could not pinch soft persimmons in the second video. He had to find a hard nut to bite and see if this set of things would still be effective against stronger enemies. This would directly affect the future battle plan.
Rui Yuchen cleared his throat and prepared to start.
Meng Chang had actually gotten someone to specially take care of him even though his image did not change much on the surface.
From makeup, hairstyle, to clothes, they were all down-to-earth and formal. They also looked a little handsome. It would definitely leave the best impression on the audience.
At that moment, Meng Chang was very emotional. Boss Pei had forced all Tengda employees to sign up for Deposit Fitness. It was indeed useful!
The figures of the people in charge were very good. They were very supportive of their clothes. Their image was on a completely different level from the big bosses of other companies.
In Guo Licheng’s video, Meng Chang specially asked him to wear clothes that showed his figure, highlighting his professionalism as a fitness trainer. Today, he wore the uniform of Fish-Catching Take-Out’s staff for Rui Yuchen. It looked professional and formal.
It was a battle of public opinion! The details determined success or failure.
This was Meng Chang’s old profession. He knew this very well, that was why he had to improve.
“Okay, let’s start!”
Rui Yuchen began to speak tirelessly according to the content on the teleprompter board with Meng Chang’s command.
It was similar to Guo Licheng’s episode. They would first introduce themselves briefly, then cut straight to the chase and start a.n.a.lyzing the difference between Fish-Catching Take-Out and home delivery.
“The model of home delivery is actually the commonly seen ‘platform model’ of internet companies. This is no different from Shengyun Express, Home Corporation, and other companies, but they are in different fields.”
“The performance is different, but the business model is the same.”
“Home Take-Out is a platform. It is a bridge to communicate with restaurants, customers, and delivery guys. From a positive perspective, it has indeed provided convenience to customers and created value. It allows everyone to eat take-out easily without leaving their house. Of course, this is a
convenience brought to us by moving the internet.”
“However, the problem is that since it’s a platform company, it will never be able to escape the shackles of platform companies. This shackle was actually raised by Lu Mingliang during the argument between Upwind Logistics and Shengyun Corporation’s live-stream: A platform company under the
control of large capital would definitely become two intermediaries who would earn a difference in price. In order to look at better revenue and higher profits, after reaching a market monopoly, they would constantly squeeze the value of merchants, customers, and delivery men.”
“That’s because platform companies do not create value.. If they want their market value to become higher and higher and have more profits, there is no other way apart from s.n.a.t.c.hing a few more bites of cake from the existing plates!”