Chapter 223 Fei Huang Works.p.a.ce’s New Target
Pei Qian happily handed this task over. Of course, considering that Lu Mingliang was his trusted confidante after all, in order to not let Lu Mingliang have the wrong idea of Upwind Logistics; Pei Qian had to say a few more words.
“Upwind Logistics is part of my long-term plans; it would temporarily be in a loss-making state. However, you don’t have to worry about this. No matter how much losses might be incurred in the future—no matter how many months or even years, that is not an issue.
“Making money is Upwind Logistics’ final goal in the distant future; you have to bear this in mind.”
Hearing Pei Qian’s words, Lu Mingliang couldn’t help it but be stunned.
Making money was the final goal? What were the goals before that?
Lu Mingliang thought for a while and asked, “Boss Pei, you mean that the task at hand now is to expand our customer base and the initial phase involves burning cash to fund a rapid expansion?”
Pei Qian sipped his coffee and replied, “This is one of the objectives; there are many others as well. For example, creating convenience for more people.”
Lu Mingliang was baffled; he had not expected this point.
Pei Qian said earnestly, “In the express delivery industry now, almost everyone is pursuing profits at all costs; the actual delivery experience is rather bad. Upwind Logistics’ main objective is to provide the best express delivery service.
“If other express delivery companies don’t want to deliver to someone’s doorsteps, we will. If other companies won’t help in tearing boxes apart and throwing away trash, we will.”
“While other companies might choose to ignore complaints—when we receive them, we will definitely think from both our employees and the customers’ point of view to find a suitable solution.
“All in all, what we want is not only a large customer base and profits; we also want a good reputation. In fact, our reputation is our first priority!
“The task I am giving you is to improve Upwind Logistics’ reputation as much as possible. I am even encouraging you to use as much money as necessary to clinch a good reputation for the company.
“Remember this: you are a Tengda employee. Don’t be afraid of spending money, understand?”
Lu Mingliang nodded vigorously, “I understand, Boss Pei!”
Hearing Boss Pei’s words, Lu Mingliang was even surer that he had made the right decision.
To put his heart and soul into a business that could bring convenience to the ma.s.ses; even if money could not be made from this, it was still something very meaningful and worthwhile!
Seeing Lu Mingliang’s response, Pei Qian was very happy. Indeed, he had asked the right person!
Pei Qian was the happiest about Lu Mingliang’s willingness to listen to his orders. Whatever Pei Qian wanted done, Lu Mingliang would definitely act accordingly without making his own decisions.
Now, Lu Mingliang evidently had bought into Pei Qian’s ‘spending money to get a good reputation’ thinking. For the foreseeable future, Upwind Logistics would definitely not be able to make profits.
Leaving Lu Mingliang in Tengda Games might be a risk; there was no certainty that losses could be made there. However, putting him in charge of Upwind Logistics was a different story!
As long as Lu Mingliang did exactly as Pei Qian desired, it was impossible to not create losses!
After finis.h.i.+ng his discussion with Lu Mingliang, Pei Qian played games for a while in Fish-Catching Internet Cafe. He could feel that the Fish-Catching Internet Cafe in Ming Yun Villas evidently had fewer customers recently. Some had been poached by the newly opened nearby shops.
The number of people surfing the net in the internet cafe area was extremely few.
As Pei Qian was playing, Ma Yang came over. “Brother Qian, something bad has happened! Recently, yet another new chain internet cafe brand has opened in Jingzhou City. It is called Xing Le Internet Cafe and is also a high-end chain.
“Furthermore, they have gotten investments from Fu Hui Investments; they seem to be on a
warpath!”
Pei Qian was stunned. “I remember that a new internet cafe had opened nearby recently…”
Ma Yang was a little anxious as he said, “That is precisely the Xing Le Internet Cafe’s branch here!
“Also, I have found out that Xing Le Internet Cafe’s environment is not that good as ours and the specifications of their computers cannot be compared to ours; however, they are significantly cheaper and are getting more and more popular!
“I had gone to take a look; they indeed have many more customers than us!”
Pei Qian had not spoken. He hurriedly thought about this matter thoroughly.
Xing Le Internet Cafe’s model was clearly just a cheapened version of Fish-Catching Internet Cafe. Although the computer specifications were slightly lower and the environment was not as nice and was a little more cramped, these factors allowed for a significant reduction in capital injections. That’s how they could price their rates much lower as well.
This way, for customers who were used to traditional internal cafes, they would be willing to try this out and wouldn’t be so easily dissuaded from a pricing point of view.
Furthermore, this chain internet cafe company had received funding from Fu Hui Investments.
Evidently, Boss Li had something to do with this.
Pei Qian knew that Boss Li wouldn’t give up so easily and was still paying attention to Pei Qian. If not, why would Boss Li have invested in an internet cafe, bar, and mahjong and chess parlors in this deserted place?
Pei Qian was so emotional he wanted to cry.
This Boss Li really loved him very much! Boss Li was always doing his best to help Pei Qian; he was really a good person!
“What should we do, Brother Qian? We can’t possibly continue the same as before?” Ma Yang asked slightly anxiously.
A similar situation had happened before once; that had been targeted at Fish-Catching Internet Cafe’s flags.h.i.+p store.
This time, the enemy was a chain internet cafe brand; the target was s.h.i.+fted to encompa.s.s all Fish-Catching Internet Cafes!
Furthermore, they had managed to turn the situation in their favor only because of Chen Lei, someone that Pei Qian had put in place secretly long ago.
Now, what could they rely on? Pei Qian might not have a second Chen Lei this time.
Pei Qian suppressed his smile with much difficulty, “Don’t worry; I naturally have a way.”
After a.s.suring Ma Yang, Pei Qian felt warm and fuzzy internally as he decided to head home to rest.
His cell phone rang; it was from Huang Sibo. Pei Qian was a little stunned, and he immediately brought his guard up.
Why was he suddenly calling?!
Ever since Coming Out of the Coc.o.o.n as a b.u.t.terfly had concluded the previous time, Fei Huang Works.p.a.ce had been in a state of flux.
As the doc.u.mentary had generated lossesalthough Boss Pei had not commented on anything, Huang Sibo and Zhu Xiaoce both felt responsible. They didn’t dare to act as before anymore, filming a doc.u.mentary based on their pa.s.sion again.
As there was still time before the predetermined ‘slacking and pa.s.sive’ time frame, Pei Qian naturally had not done anything with them yet.
This phone call was probably them having finally decided on their subsequent plans.
Pei Qian composed himself and picked up the phone.
Huang Sibo was a little agitated as he said, “Boss Pei, we have confirmed Fei Huang Works.p.a.ce’s new target. We have decided to merge digital product reviews and short videos together to film a brand new short show about reviews!”
Pei Qian, “???”
He didn’t quite understand.
Combining digital product reviews and short videos? Who had thought of such an idea?Pei Qian was a little confused and asked, “Why has this direction been taken?”
Huang Sibo was a little excited as he said, “The UP Master of ‘Hardcore Reviews’ on Aili Island had given us this inspiration!
“Actually, the reviewing of digital products has always been a sunrise industry. Previously, we have not considered this as we felt that we couldn’t compete with other professional review platforms.
“However, after taking a look at ‘Hardcore Reviews’, we now have an inspiration. Doing something similar actually doesn’t require that much professional knowledge and expertise! We can use short films to promote a certain product from ordinary consumers’ experiences. This way, we can be more relatable; and the films would be more interesting
“Furthermore, it might be easier to generate profits from this; we won’t make huge losses like before.
“Moreover, we had started out by making short videos, and we have a huge advantage in this field with our fixed customer base of viewers!”
Pei Qian was completely baffled.
I actually had a hand in this? I had made the episodes on Hardcore Reviews for other purposes; they were not supposed to be a source of innovation for you guys!