Chapter 1286: Clinching the Sponsors.h.i.+p
After the Lanxin health supplements were launched, their sales revenue increased steadily. Zheng Yifan had already completed the cooperations with the major supermarkets and shopping malls in the ten provinces of China. Lanxin’s health supplements brand had also gradually spread around the nation.
The company which everyone used to take lightly, had finally completed their journey towards a successful product launch. They had also proved their abilities to everyone and were gradually strengthening their foundation in order to monopolize the health supplements market. By the time everyone noticed, it would already be too late to stop them.
Lanxin Company had become the dark horse of the world of business!
Actually, Wen Xinya was also well aware that there were only three reasons for the immense success of her health supplements brand.
Firstly, it was because of the cosmetics store that she had been running for three years, which gave Lanxin a good reputation and shot Du Ruo to fame. That was the reason for the popularity of their products.
Secondly, it was because of Du s.h.i.+nan’s support, the prestigious and reputable Traditional Chinese Medicine pract.i.tioner whom many looked up to. Most people believed that Du Ruo was good at Traditional Chinese Medicine because of Old Mr. Du’s teachings. Hence, they had absolute faith in the recipe of Lanxin’s products.
Thirdly, Zheng Yifan managed to use the Zhishan Club’s martyr appreciation event to their advantage and bring more attention to the brand. He managed to use Zhishan Club’s clout to make Lanxin a household name.
All of the three reasons were proof of Lanxin Company’s quality, effectiveness, and safety.
On this day, Wen Xinya received a call from Zhou Huiyan.
Wen Xinya knew that the latter had probably called to inform her of the final outcome of the compet.i.tion. Hence, she frantically got inside her car and drove to Zhishan Club.
After meeting her, Zhou Huiyan said, “You’re rather quick.”
Wen Xinya felt a little embarra.s.sed for appearing overeager. “I happened to be nearby when I received your call, so it only took a short drive.”
Zhou Huiyan decided not to expose her because she knew what the sponsors.h.i.+p meant to Lanxin Company. “Congratulations on achieving such a ma.s.sive amount of sales and launching Lanxin’s health supplements brand!”
During this period of time, Lanxin Company would release its sales revenue and data on their official website. She naturally knew about their product launch.
Although Lanxin Company did make use of Zhishan Club to gain more fame, their products were indeed effective and hence, everyone would trust that it was not just a false advertis.e.m.e.nt.
The consumers actually had a practical mindset. Nowadays, most people placed great emphasis on their health and would often gift their relatives, friends and elderly seniors with health supplements. Hence, mainstream health products were absolutely necessary.
The cheapest health supplement sold by Lanxin Company cost at least one to two hundred yuan. The safety and quality of products were guaranteed since they were promoted by Old Mr. Du and Du Ruo. Hence, everyone felt that there was no harm in giving their products a try since the prices were reasonable and would not cause a dent in their banks.
Several consumers had the same mindset and gradually, more and more people willing to patronize Lanxin and gift their products to their families and friends. Hence, the product became more popular through word of mouth.
The mention of it made Wen Xinya feel rather elated and confident. “It’ll get better in the future.”
She was extremely confident but not mindless.
Zhou Huiyan burst into laughter and waved the doc.u.ment in front of Wen Xinya. “Zhishan Club has decided to give the sponsors.h.i.+p opportunity to Lanxin Company. The results have already been announced on the official website of the Zhishan Club, along with the data and numbers of the diagnostics tests. Of course… there are also comments about the products made by experts.”
Since she had decided to announce the results, she felt that it would be better to include the data of the tests so as to avoid rumors. However, it also helped give Lanxin a great push.
The release of the data would attract the media’s attention and Wen Xinya could already imagine how much the media would report about it. Lanxin Company’s reputation would be taken to another level.
In high spirits, Wen Xinya immediately understood Aunt Zhou’s efforts and was incredibly touched. “Aunt Zhou, thank you!”
Zhou Huiyan often looked out for her, but she did not expect that Zhou Huiyan would give her so much help this time too, especially since it involved Zhishan Club.
Zhou Huiyan patted her on the shoulder and said, “I didn’t manage to help you that much. The most essential factor is the great quality of your products. That’s why you were given this opportunity. Opportunities are only given to those who are ever-ready… you must remember this at all times.”
Zhou Huiyan looked at her while speaking profoundly.
This time, Lanxin Company had met all the safety, regulatory, quality, and production line satisfaction standards. Besides, it also utilized world-cla.s.s eco-friendly systems. There was no reason for Zhishan Club to turn them down. Since they were ready to hit the market and take on challenges at all times, they had advanced concepts, thus giving them an edge over the other companies.
Although Lanxin Company had revealed just the tip of the iceberg, it was enough to take the company to greater heights. She could imagine how bright of a future they had. Hence, it was only a matter of time before they surpa.s.sed the other health supplement companies on the market.
Wen Xinya knew that those were wise words from an elder. “Aunt Zhou, I understand what you mean. Only by being ready to take on tests and challenges at all times, can I ensure success.”
As for Lanxin’s development, Wen Xinya had a fixed mindset. Hence… everyone may think that it was progressing slowly, but Wen Xinya knew that she was secretly laying the foundation for Lanxin to take on greater compet.i.tion and monopolize the market in the future.
Considering Lanxin’s current situation, Wen Xinya had achieved her goal!
Zhou Huiyan smiled genuinely and placed the doc.u.ment in front of her. “This is the draft of an agreement between both parties. Take a good look at it. Feel free to discuss any issues with me.”
Zhou Huiyan was extremely pleased with Wen Xinya whom she watched grow step by step. She had never once lost her composure and would always stay firm to her principles.
Hence, Zhou Huiyan was willing to give her a push, help her and nurture her!
Wen Xinya was elated to have finally obtained the contract after working hard for so long.